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Senior Paid Media Manager

  • London
  • Marketing
  • Full time
  • R-0002868

Creating a more diverse, equitable and inclusive Dojo

Dojo’s 150,000+ customers reflect the diversity of the UK High Street. Building teams with diverse backgrounds that are representative of the customer base which we serve is fundamental to creating innovative products at Dojo. Whoever you are, if you’re passionate about your work, curious, relentless and customer-obsessed, you have a place at Dojo. 

We want everyone to be the best they can be throughout the recruitment process; if you require any additional adjustments please let us know.

The role

We’re looking for an enthusiastic and highly-commercial B2B paid media manager, keen to work in a fast-paced, high growth environment that is shaking up the future of payments. You will bring experience concepting, developing, and executing paid digital campaigns in multiple channels and markets.

With the launch of our new game-changing new product Dojo, the opportunity in front of us is huge. As our first full time Paid Media hire, you’ll build and own our paid media strategy and performance, accelerating the company's revenue growth and overall market share.

Reporting directly to the Growth Marketing Director, and working closely with the Digital Marketing, Marketing Analytics, and Web Leads teams - including analysts, researchers, SEO managers, designers, copywriters, web developers, and inbound sales managers - you will build a world class B2B paid media program.

What you will do ...

  • Own our Paid Digital Media strategy, budget, execution, and performance

  • Spearhead our first efforts in Paid Social, Display, and Retargeting

  • Set up and maintain optimal paid digital account structures

  • Build media plans to support new product or new market launches

  • Work with customer insights and creative to deliver high-performing and on-brand digital advertising campaigns

  • Work with creative and development teams to create high converting landing pages for paid media

  • Optimise campaigns for LTV whilst maintaining a strong ROI within competitive payback periods

  • Work with finance and analytics teams to set ambitious targets for your channels

  • Work with cross-functional teams to build effective reporting and data integrations with our advertising platforms

  • Work with legal and compliance teams to ensure we are compliant with local regulations

  • Manage Paid Media Agencies or Consultants (to support the above)

What you will bring

  • Significant experience in paid social and display advertising and exposure to paid search, ideally in a global environment. Hands-on experience with paid search is a big plus. Extra credit for experience with direct mail, affiliate marketing, or influencers.

  • Strong experience targeting a B2B SME segment, Mid-Market B2B and B2C experience are a plus

  • Self starter with expert hands-on skills, and an ability to manage agencies or contractors as necessary

  • Line manager experience is a plus (this is a growing department!)

  • Strong commercial acumen, comfortable autonomously managing a budget and optimising activity within competitive payback periods and LTV:CAC guardrails

  • Deep understanding of digital marketing technology and the adtech landscape

  • Analytical by default; strong data literacy and familiarity with data visualisation tooling like GA4 and Looker is a must. SQL and ML knowledge is a plus.

  • Comfort working to and setting targets across multiple campaigns and channels

  • Entrepreneurial, self-motivated and driven by data-orientated results

  • Resilience and adaptability in rapidly-changing circumstances

About Dojo

We launched Dojo in 2019 to address business owners’ pain points across the UK. Since then, we’ve seen incredible growth as a scaling fintech, welcoming over 150,000 customers and growing the Dojo team to 1,000+ people across five locations. In that time, we’ve also introduced Dojo Virtual Queues & Bookings and the Dojo restaurant finder app, formerly known as WalkUp and loved by 1,000 restaurants and 750,000 diners. 

Today, we work towards our mission to empower businesses to thrive in the Experience Economy by creating the tools and technology that turn transactions into meaningful relationships. For our business customers, that means fast funding, the fastest payments, smart integrations, and efficient virtual queues & bookings - all with instant insight across the board. For diners, that means getting seated at their favourite restaurants with just a couple of taps on the Dojo app. Whether it’s for busy business owners or hungry diners, every Dojo product is built to address real customer pain points by our dedicated teams in London, Bristol, Hull and Belfast. 

Our values

At Dojo, we’re curious . We have an insatiable desire to learn and innovate. And we’re relentless . We persevere even when it’s easier not to. But, we’re nothing without our customers, who drive everything we do. From day one, Dojo was built on real customer pain points and every one of us is customer-obsessed. 

Our way of working

Dojo has adopted a set of shared principles with the aim of increasing in-person collaboration and amplifying our ‘Customer First’ values. We encourage our employees to meet in-person over virtual meetings, and our communication is mostly asynchronous. Unlike most other businesses, we are intentionally avoiding a rules-based approach, and each team is empowered to make the arrangements that work best for their success. The answer to every scenario which tests these principles is: We trust you to use your judgement responsibly, in the best interest of our customers.

Find out more about our benefits and what it’s like to work at Dojo at . Learn more about Life at Dojo on LinkedIn and Instagram .