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Partner Marketing Manager

  • London
  • Marketing
  • Full time
  • R-0003234

Creating a more diverse, equitable and inclusive Dojo

Dojo’s 150,000+ customers reflect the diversity of the UK High Street. Building teams with diverse backgrounds that are representative of the customer base which we serve is fundamental to creating innovative products at Dojo. Whoever you are, if you’re passionate about your work, curious, relentless and customer-obsessed, you have a place at Dojo. 

We want everyone to be the best they can be throughout the recruitment process; if you require any additional adjustments please let us know.

The Role

Dojo’s record-breaking growth has been driven by the success of three key distribution channels: Digital, a team of 500+Payments Consultants and through a network of 600+ technology and industry partnerships. As a Partner Marketing Manager, you will be responsible for developing and implementing strategic marketing programs and initiatives in collaboration with partners to drive mutual business growth.

With accountability for partner acquisition, partner on-boarding and partner growth, you’ll have the freedom to operate autonomously and set the strategic direction for all channel marketing activities. Working closely with Channel Marketing and the wider Marketing, Partnership and Executive Leadership teams, you’ll be the business lead for all indirect marketing efforts in both the UK and Ireland.

What you will do...

  • Develop and execute the Partner marketing strategy to support business objectives and drive revenue growth

  • Build and maintain strong relationships with partners, understanding their business objectives, and aligning marketing efforts to achieve mutual goals

  • Collaborate with partners to develop joint marketing strategies and plans that drive awareness, generate leads, and support revenue growth for both them and Dojo

  • Plan and execute co-marketing campaigns with partners, collaborating with Partners' marketing teams to leverage various marketing channels such as digital advertising, email marketing, social media, events, webinars, etc. to amplify the reach and impact of the campaigns

  • Collaborate with partners to develop marketing collateral, case studies, white papers, blog posts, videos, and other content that effectively communicates the value and benefits of joint offerings.

  • Ensure consistent messaging and brand alignment across all partner marketing activities, reinforcing the value proposition and positioning of the partnership to target audiences

  • Work closely with sales teams to develop sales enablement materials and tools that help them effectively promote and sell joint offerings. This may include presentations, battle cards, sales training, and competitive analysis

  • Analyse campaign performance and content effectiveness to identify gaps and inform future strategies 

  • Execute incentive campaigns across the Dojo partner ecosystem to drive incremental performance and support business objectives

  • Collaborate with Partner Managers to track and report on the performance of through-partner campaigns, using data and insights to optimise future initiatives

  • Stay up-to-date with industry trends and identify new partnership marketing opportunities that can drive revenue and customer acquisition for Dojo

What you will bring...

  • Bachelor's degree in marketing, business, or a related field. Master's degree or marketing qualification is a plus.

  • Prior experience in partner or channel marketing is required. This involves working with external partners, understanding their needs, and executing joint marketing initiatives. Experience in managing partner relationships, co-marketing campaigns, and driving results through partnerships is valuable.

  • Strong strategic thinking and planning abilities, with a track record of developing and executing successful Partner marketing strategies.

  • Solid understanding of B2B marketing principles and practices, with experience in technology or software industry preferred.

  • Strong analytical skills and ability to interpret data and insights to drive decision-making.

  • Exceptional communication and interpersonal skills, with the ability to collaborate and influence cross-functional teams and stakeholders.

  • Proven project management skills, with the ability to handle multiple priorities and meet deadlines.

  • Familiar with marketing automation and CRM systems.

  • Experience at a high growth, disruptive startup or other fast-paced working environment.

  • A passion for FinTech.

About Dojo

We launched Dojo in 2019 to address business owners’ pain points across the UK. Since then, we’ve seen incredible growth as a scaling fintech, welcoming over 150,000 customers and growing the Dojo team to 1,000+ people across five locations. In that time, we’ve also introduced Dojo Virtual Queues & Bookings and the Dojo restaurant finder app, formerly known as WalkUp and loved by 1,000 restaurants and 750,000 diners. 

Today, we work towards our mission to empower businesses to thrive in the Experience Economy by creating the tools and technology that turn transactions into meaningful relationships. For our business customers, that means fast funding, the fastest payments, smart integrations, and efficient virtual queues & bookings - all with instant insight across the board. For diners, that means getting seated at their favourite restaurants with just a couple of taps on the Dojo app. Whether it’s for busy business owners or hungry diners, every Dojo product is built to address real customer pain points by our dedicated teams in London, Bristol, Hull and Belfast. 
 

Our values

At Dojo, we’re curious . We have an insatiable desire to learn and innovate. And we’re relentless . We persevere even when it’s easier not to. But, we’re nothing without our customers, who drive everything we do. From day one, Dojo was built on real customer pain points and every one of us is customer-obsessed. 
 

Our way of working

Dojo has adopted a set of shared principles with the aim of increasing in-person collaboration and amplifying our ‘Customer First’ values. We encourage our employees to meet in-person over virtual meetings, and our communication is mostly asynchronous. Unlike most other businesses, we are intentionally avoiding a rules-based approach, and each team is empowered to make the arrangements that work best for their success. The answer to every scenario which tests these principles is: We trust you to use your judgement responsibly, in the best interest of our customers.

Find out more about our benefits and what it’s like to work at Dojo at dojo.careers . Learn more about Life at Dojo on LinkedIn and Instagram .

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